Market assessment of fortified parboiled rice in Burkina Faso

Copyright: © 2024 Durand-Morat et al. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited..

Micronutrient deficiency remains a daunting issue in many parts of the world. Effective interventions are needed to deal with the problem, which should consider production and consumption traditions and trends to improve their success. Parboil rice is a growing staple in Burkina Faso, where micronutrient deficiency remains high. This paper assesses the market feasibility of fortified rice through parboiling using a limited-water soaking method. Our findings suggest that consumers are willing to pay a premium for fortified rice versus conventional parboiled rice after they are informed about the importance of the problem and the potential benefits of fortified rice. A stylized cost analysis also reveals that the cost of producing fortified rice using a limited-water soaking method could exceed the premiums consumers are willing to pay, and therefore that public intervention may be needed to improve the odds of adoption by consumers. The findings have implication beyond Burkina Faso, and could guide market development in other regions where production and consumption of parboiled rice is well established.

Medienart:

E-Artikel

Erscheinungsjahr:

2024

Erschienen:

2024

Enthalten in:

Zur Gesamtaufnahme - volume:19

Enthalten in:

PloS one - 19(2024), 3 vom: 01., Seite e0297674

Sprache:

Englisch

Beteiligte Personen:

Durand-Morat, Alvaro [VerfasserIn]
Wang, Ya-Jane [VerfasserIn]
Bassole, Imael H N [VerfasserIn]
Nkengla-Asi, Lilian [VerfasserIn]
Yang, Wei [VerfasserIn]

Links:

Volltext

Themen:

059QF0KO0R
Journal Article
Micronutrients
Water

Anmerkungen:

Date Completed 15.03.2024

Date Revised 15.03.2024

published: Electronic-eCollection

Citation Status MEDLINE

doi:

10.1371/journal.pone.0297674

funding:

Förderinstitution / Projekttitel:

PPN (Katalog-ID):

NLM369682521