Circulation of Coronavirus Images : Helping Social Distancing?
© 2023 The Authors. Berichte zur Wissenschaftsgeschichte published by Wiley-VCH GmbH..
As soon as the SARS-Cov2 disease was recognized by experts to potentially cause a serious pandemic, a three dimensional diagrammatic image of the virus, colored in strong red, conquered public media globally. This study confronts this iconic virus image with a historic image analysis of 33,000 biomedical articles on coronaviruses published between 1968-2020 and interviews with some of their authors. Only a small fraction of scientific virus publications entail images of the complete virus. Red as an alarm color is not used at all by scientists who don't aim for a non-scientific public. Circulation in this case concerns the movement of iconic images from a scientific context into a general public. On the basis of hps-studies on scientific diagrams and especially on color use in scientific diagrams to convey specific messages in public, the paper discusses the role of the claim of public corona-virus diagram as "scientific." It points at relevant differences between most frequent scientific corona-virus images and the diagrammatic image used in public. Both author- and readerships (in science and public) follow contrasting aims and values. Thus, the images meet non-expert readers for whom the images entail very different - and potentially unintended - meanings then to virus experts.
| Medienart: |
E-Artikel |
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| Erscheinungsjahr: |
2023 |
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| Erschienen: |
2023 |
| Enthalten in: |
Zur Gesamtaufnahme - volume:46 |
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| Enthalten in: |
Berichte zur Wissenschaftsgeschichte - 46(2023), 2-3 vom: 30. Sept., Seite 259-282 |
| Sprache: |
Englisch |
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| Beteiligte Personen: |
Bock von Wülfingen, Bettina [VerfasserIn] |
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| Links: |
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| Themen: |
Alarm color |
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| Anmerkungen: |
Date Completed 14.09.2023 Date Revised 14.09.2023 published: Print-Electronic Citation Status MEDLINE |
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| doi: |
10.1002/bewi.202200052 |
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| funding: |
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| Förderinstitution / Projekttitel: |
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| 520 | |a As soon as the SARS-Cov2 disease was recognized by experts to potentially cause a serious pandemic, a three dimensional diagrammatic image of the virus, colored in strong red, conquered public media globally. This study confronts this iconic virus image with a historic image analysis of 33,000 biomedical articles on coronaviruses published between 1968-2020 and interviews with some of their authors. Only a small fraction of scientific virus publications entail images of the complete virus. Red as an alarm color is not used at all by scientists who don't aim for a non-scientific public. Circulation in this case concerns the movement of iconic images from a scientific context into a general public. On the basis of hps-studies on scientific diagrams and especially on color use in scientific diagrams to convey specific messages in public, the paper discusses the role of the claim of public corona-virus diagram as "scientific." It points at relevant differences between most frequent scientific corona-virus images and the diagrammatic image used in public. Both author- and readerships (in science and public) follow contrasting aims and values. Thus, the images meet non-expert readers for whom the images entail very different - and potentially unintended - meanings then to virus experts | ||
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