Strategic directions for the competitiveness of primary health care organizations

The article analyzes the impact of the pandemic COVID-19 in 2020 on the state of competition in the medical services market and the competitiveness of primary care organizations, and identifies prospects for the development of the medical services market. The SWOT-analysis and analysis of complaints and statements of citizens on the quality of medical services made it possible to comprehensively assess the strengths and weaknesses of organizations, external opportunities and threats, specify the positions of medical organizations in the medical services market and determine strategic directions for the development and ensuring the competitiveness of primary medical organizations. The results of the study allowed the authors to propose strategic directions for ensuring the competitiveness of the primary medical organization, namely, the creation of mechanisms for material and intangible incentives for medical personnel; improving the quality of health services; modernization of the medical diagnostic base of the primary medical organization.

Medienart:

E-Artikel

Erscheinungsjahr:

2021

Erschienen:

2021

Enthalten in:

Zur Gesamtaufnahme - volume:29

Enthalten in:

Problemy sotsial'noi gigieny, zdravookhraneniia i istorii meditsiny - 29(2021), Special Issue vom: 25. Juni, Seite 576-581

Sprache:

Russisch

Beteiligte Personen:

Davydovich, A R [VerfasserIn]
Karamova, A S [VerfasserIn]
Kresova, N S [VerfasserIn]
Fesenko, O P [VerfasserIn]

Links:

Volltext

Themen:

Competitiveness
Journal Article
Medical organizations of primary link
Medical personnel
Quality of medical services
Strategic directions of ensuring competitiveness

Anmerkungen:

Date Completed 02.08.2021

Date Revised 31.05.2022

published: Print

Citation Status MEDLINE

doi:

10.32687/0869-866X-2021-29-s1-576-581

funding:

Förderinstitution / Projekttitel:

PPN (Katalog-ID):

NLM328725285